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The Google keyword research tool is the 'Keyword Planner' It's designed for Adwords and not SEO, so competition and other metrics are given only for paid search Numbers are scaled from a sample, and similar keywords are grouped together Instead, use a tool built for keyword research Actual (not grouped) keywords Actual (not banded) resultsJul 21, 15 · Choose the keywords that look the most competitive in your case, and add them to all the right places on your site If the sequence of a keyword phrase doesn't look natural, it's ok to squeeze in a couple of terms to add sense Using keyword phrases that aren't structured right can turn visitors off and raise red flags for the search enginesThis Website Keywords Suggestions Tool can provide you with many keyword ideas including new keywords that cannot be found in the Google Keyword Planner Take your keyword inquiry to the next level with so many keyword ideas to choose from; Tips On Selection And Placement Of Keywo